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Louis Vuitton launches a bag collection for the World Cup

The French house has been collaborating with FIFA for eight years.

The brand was again commissioned to produce a special case that will contain the official trophy of the FIFA World Cup. In addition, he has presented two exciting new projects for the final phase of Russia 2018: a trunk for the collection of adidas official balls and a series of official products under license.

Since 2010, FIFA has commissioned Louis Vuitton to provide a personalized case for the FIFA World Cup ™ to travel safely and style. This tradition will remain in Russia 2018. The case, crafted by hand in Asnieres (France), can be admired on the pitch of the inaugural match, which will be held in Moscow on June 14, and in the final of July 15 .

Louis Vuitton has joined adidas and FIFA to create a truly unique trunk. With only 21 pieces on sale worldwide, the trunk will contain 13 reissues of the official balls used in the World Cup since 1970 and a specially designed ball by Louis Vuitton.

In addition, Louis Vuitton will launch its collection of official products under license from the 2018 FIFA World Cup ™. The collection presents a refined yet fun style, inspired by football, and includes exclusive versions of the Keepall and Apollo bags, along with a selection of smaller leather items. The brand has also created an exclusive logo for the design of its initials “L.V” used as the shield of a football team.


The items come in three different colors, with a hexagonal design and Epi leather, a regular at Louis Vuitton. In addition, the classic Keepall can be ordered to order and you can choose between eight different tonalities to match the colors of your flag and animate as you deserve your team.


In keeping with the company’s long tradition of personalization, a configuration tool will offer fans the possibility of creating original and exclusive versions, inspired by the colors of the flags, of the Keepall bags of the collection during Russia 2018.

To get any of these objects, we will have to wait until June 15th both at stores and online.

Just in time to show them off during the 2018 World Cup in Russia.

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